SEO (Search Engine Optimization) has become exceedingly competitive with a huge number of companies offering dedicated SEO services. A perfect SEO company knows the techniques to handle business efficiently, the plans to accomplish the targets, the method to generate traffic and to convert the traffic to leads. It gets acquainted with the recent trends, technologies and techniques of ranking in SERP (Search Engine Results Page). To choose the best service provider for your business, we must be capable of ascertaining the best from the rest.